Herewith is presented “The Laughing Horse” a magazine of polemics, phillippics [sic], satire, burlesque and all around destructive criticism, edited, written and financed by four more or less like-minded young persons, who find education as it is perpetrated in America, and especially at California, a somewhat gaudy farce with lachrymose overtones but withal a spectacle par excellence. “We propose to take nothing too seriously, to hold nothing sacred, to subject anything or everything which seems to affect too pontifical an air, too solemn an attitude, to ribald ridicule. Our aim is frankly destructive, regardless of the attitude of the English Club on that kind of criticism. We are not reformers; we are not architects. We are the wrecking gang, hurlers of brickbats, shooters of barbs, tossers of custard pie. We are not bitter; we are not ill-natured; we are not soreheads. We are simply tired of the incessant bleating of professorial poloniuses and their spineless imitators, the blather of campus politicians, the palpable tosh of [the Daily] Cal. and Pelly [Pelican] and Occident editorials, the silly chatter of our half-baked Hobsons, Bryans and Orison Swett Mardens. We seek not simply to shock by our derisive irreverence of sacred things which are largely ridiculous in their very nature, but merely to come out with a merry horse-laugh.
Inaugural issue, Laughing Horse, Apologia. No.1 (Nov. 1922): 2.